Dec 15, 2011

Creating a Video - Setting it up to Sell

Once you have created your video product in AnyMeeting, click on "Schedule a Webinar" and then give your product a title.  Be sure to make it appropriate for your product.  For example, if you made a product about getting leads on Twitter, name it something like:  Generate 10 Leads a Day on Twitter Free.


Next, select the date and time you want your webinar to play and how long the webinar is.  "Attendees" and "Presenters" can be left blank, and so can "E-mail Message."  For "Audio Broadcasting" you can click "Computer Mic and Speakers" if your computer has a mic, but if it doesn't, than click "Telephone" to use your telephone instead.  Then click "Schedule the Webinar Now" on the bottom.


Next, click on "Go To Meeting Details."  You'll be taken to a screen where you can copy the "Audience Log-in URL" link and you will send this to your prospects along with giving them the date, time and the name of your webinar.  For tips on advertising your Webinar, see my other posts on Marketing.


Once it's time for your webinar, log into AnyMeeting, and click on "Start Webinar Now."  A screen will pop up asking you if you'd like to start the meeting now, and click on "yes."  Up may pop a small advertisement screen - click "close" on it.  Then click, "Start the Mic and Cam" and then click "Allow" so people can hear you.


Click on "Record," if you would like to record and keep the webinar.  Click "Start Presenting" at the top of the screen to start the Webinar and begin sharing your screen with your audience.  Be sure to monitor the screen below your webinar where people can post their questions for you.


Once you've started this Webinar, do NOT close the window at all, or you'll stop the Webinar.  So if you need to pull up something on the internet while you're running the Webinar, you'll need to open another window.


Your presentation can be set up in Microsoft Word or Apple Pages (depending on if you have a Mac or PC) and simply presented in the window with you reading the text and commenting or expounding more as necessary.  At the end, direct people to email you if they want your product, and tell them you'll email them  back with a Paypal link and you'll send them the product just as soon as you receive their payment. (Refer back to the Paypal training for this).


At the end of this, show a screen with your email address and phone number on it, and tell people that if they have questions about the product before they buy it, they can email you or call you within the next 40 minutes of the Webinar ending to talk to you directly.  (Be sure to include a time window like this for your sake.)


Hope this has been helpful!  I'd love to hear any tips you have for videos!  Please be sure to click on "Comments" below and leave your comments for us.


To your Success,
         Thea

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